Custom Proposal

We audited the marketing at Gradial

Content supply chain platform for enterprise marketing operations

This page was built using the same AI infrastructure we deploy for clients.

Month-to-month. Cancel anytime.

Series B company with $53M raised but minimal visible content marketing presence limits brand authority in fragmented content ops category

Enterprise positioning targets buyers managing complex workflows, yet limited SEO/organic footprint suggests missed discoverability for decision-makers

Rapid 195% headcount growth signals operational scale but likely outpaced content and demand gen infrastructure

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30,000+
Matches Made
6,000+
Customers
Since 2019
Track Record
Your Team Today

Gradial's Leadership

We mapped your current team to understand where MH-1 fits in.

A
Anup
Co-Founder and COO
D
Doug
Co-Founder and CEO

MH-1 doesn't replace your team. It becomes your marketing team: dedicated humans + AI agents running execution at scale while you focus on product.

Marketing Audit

Here's Where You Stand

Mid-stage enterprise software with funded growth but underdeveloped marketing motion relative to funding and market opportunity

42
out of 100
SEO / Organic 38% - Moderate

Limited organic visibility for core keywords around content supply chains, workflow automation, omni-channel operations despite enterprise buyer search intent

MH-1: SEO agent maps content ops buyer journey, targets high-intent keywords, builds internal linking across solution pages

AI / LLM Visibility (AEO) 18% - Weak

No detectable AEO presence. Enterprise buyers using Claude, ChatGPT, Perplexity for content ops solutions miss Gradial entirely

MH-1: AEO agent positions Gradial as answer to content supply chain fragmentation in LLM contexts, builds AI-native visibility

Paid Acquisition 22% - Weak

No visible paid campaigns targeting enterprise marketing ops buyers. Likely underutilized channel for mid-market and enterprise segments

MH-1:

Content / Thought Leadership 45% - Moderate

Founder-driven narrative exists but limited published content on content ops, omni-channel challenges, or supply chain frameworks that resonate with CMOs

MH-1:

Lifecycle / Expansion 28% - Weak

No visible expansion motion targeting existing customers for upsell. Enterprise content ops customers likely have multi-tool stacks ripe for consolidation

MH-1:

Top Growth Opportunities

Enterprise content ops thought leadership

CMOs searching for content supply chain solutions have limited frameworks. Publish definitive guides on omni-channel content delivery, workflow automation ROI, and consolidation strategy

Content agent produces research, case studies, and founder articles targeting CMO and VP Marketing buyer personas monthly

LLM-native demand generation

Enterprise buyers increasingly query AI tools for content ops solutions. Gradial has near-zero presence in LLM context windows despite product fit

AEO agent builds citation graphs, Q&A responses, and structured data so Gradial appears in AI assistant recommendations for content workflow problems

Competitive displacement campaign

Enterprise buyers in Adobe, HubSpot, Contentful ecosystems face fragmented workflows. Direct comparison and switch narratives drive conversion

Paid and outbound agents run targeted campaigns to buyers of fragmented stacks, positioning Gradial as consolidation solution with faster time-to-value

Your MH-1 Team

3 Humans + 7 AI Agents

A dedicated marketing team built specifically for Gradial. The humans handle strategy and judgment. The AI agents handle execution at scale.

Human Experts

G
Growth Strategist
Senior hire

Owns Gradial's growth roadmap. Pipeline strategy, account expansion playbooks, board-ready reporting. Translates AI insights into revenue.

P
Performance Marketer
Senior hire

Runs paid acquisition across LinkedIn and Google. Manages creative testing, budget allocation, and pipeline attribution.

C
Content / Brand Lead
Senior hire

Builds thought leadership on LinkedIn. Creates long-form content targeting your ICP. Manages the content-to-pipeline engine.

AI Agents

SEO / AEO Agent

Monitors AI citation visibility across 6 LLMs weekly. Builds content targeting category queries to increase Gradial's presence in AI-generated answers.

Ad Creative Generator

Produces LinkedIn ad variants targeting your ICP. Tests headlines, visuals, and offers at 10x the speed of manual production.

Email Optimizer

Builds lifecycle sequences: onboarding, expansion triggers, champion nurture, and re-engagement for dormant accounts.

LinkedIn Ghost-Writer

Founder thought leadership. Builds the narrative that drives enterprise inbound from senior decision-makers.

Competitive Intel Agent

Tracks competitors. Monitors positioning changes, ad spend, content strategy. Informs your counter-positioning.

Analytics Agent

Attribution by channel, pipeline velocity, budget waste detection. Weekly synthesis reports with AI-generated recommendations.

Newsletter Agent

Weekly market intelligence digest curated from Gradial's industry signals. Positions you as the intelligence layer. Drives inbound pipeline from subscribers.

What Runs Every Week

Active Workflows

Here's what the MH-1 system would be doing for Gradial from week 1.

01 AEO Citation Monitoring

AEO agent monitors enterprise content ops queries in Claude, ChatGPT, Perplexity, optimizes Gradial presence in LLM recommendations for supply chain and omni-channel workflows

02 Founder LinkedIn Engine

Founder LinkedIn agent publishes Doug and Anup content on enterprise marketing fragmentation, content velocity, operational efficiency gains, driving brand credibility with enterprise buyers

03 Ad Creative Testing

Paid agent targets enterprise marketing ops buyers on LinkedIn and Google, testing creative around supply chain consolidation, workflow speed, cross-functional collaboration ROI

04 Lifecycle Expansion

Lifecycle agent identifies high-intent power-users in existing customer base, triggers expansion campaigns for additional departments, upsells based on usage of core workflow modules

05 Competitive Positioning Watch

Competitive watch agent monitors Adobe Creative Cloud, HubSpot Content Hub, Contentwork, Prismic adoption in target accounts, flags switching opportunities for sales

06 Pipeline Intelligence Brief

Pipeline intelligence agent analyzes web visitor behavior, content engagement, and engagement signals to prioritize accounts most likely to need supply chain consolidation

The Difference

Traditional Marketing vs. MH-1

Traditional Approach

3-6 months to hire a marketing team
$80-120K/mo for 3 senior hires
Manual campaign management
Monthly reports, quarterly pivots
Agencies don't understand AI products
No compounding intelligence

MH-1 System

Team operational in 7 days
$30K/mo for humans + AI agents
AI runs experiments autonomously
Real-time monitoring, weekly sprints
Built for AI-native companies
System gets smarter every week
How It Works

Audit. Sprint. Optimize.

3 phases. Real output every 2 weeks. You see results, not decks.

1

AI Audit + Growth Roadmap

Full diagnostic of Gradial's marketing infrastructure: SEO, AEO visibility, paid, content, lifecycle. Prioritized roadmap tied to pipeline metrics. Delivered in 7 days.

2

Sprint-Based Execution

2-week sprint cycles. Real campaigns, not presentations. Each sprint ships measurable output across your priority channels.

3

Compounding Intelligence

AI agents monitor your channels 24/7. They catch budget waste, detect creative fatigue, track AI citation changes, and run A/B experiments autonomously. Week 12 is measurably better than week 1.

Investment

AI Marketing Operating System

$30K/mo

3 elite humans + AI agents operating your growth system

Full marketing audit + roadmap
Dedicated growth strategist
Performance marketer
Content & brand lead
7 AI agents: SEO, AEO, Ads, Creative, Lifecycle, LinkedIn, Analytics
2-week sprint cycles
24/7 AI monitoring + experiments
Custom MH-OS instance for Gradial
In-House Marketing Team
$80-120K/mo
vs
MH-1 System
$30K/mo

Output multiplier: ~10x output at a fraction of the cost. The system gets smarter every week.

Book a Strategy Call

Month-to-month. Cancel anytime.

FAQ

Common Questions

How does MH-1 differ from a marketing agency?

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MH-1 pairs 3 elite human marketers with 7 AI agents. The humans handle strategy, creative direction, and judgment calls. The AI agents handle execution at scale: generating ad variants, monitoring competitors, building email sequences, tracking citations across LLMs, running A/B experiments autonomously. You get the quality of a senior marketing team with the output volume of a 15-person department.

What kind of results can we expect in the first 90 days?

+

First 90 days: AEO agent establishes Gradial presence in LLM context for content ops queries. SEO agent targets high-intent keywords around supply chain fragmentation. Content agent publishes 3 research pieces on omni-channel challenges. Paid agent launches small-budget tests to enterprise marketing teams. Outbound agent identifies and sequences buyers in fragmented tool stacks.

How does AEO help Gradial reach enterprise buyers using AI to solve content problems

+

Enterprise marketers increasingly ask LLMs how to unify fragmented content workflows. AEO positions Gradial directly in those conversations by optimizing for supply chain, omni-channel, and workflow automation queries. When a CMO asks Claude about content consolidation, Gradial appears as the solution.

Can we cancel anytime?

+

Yes. MH-1 is month-to-month with no long-term contracts. We earn your business every sprint. That said, compounding effects kick in around month 3 as the AI agents accumulate data and the system learns what works for Gradial specifically.

How is this page personalized for Gradial?

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This page was researched, audited, and generated using the same AI infrastructure we deploy for clients. The channel scores, team mapping, growth opportunities, and recommended agents are all based on real analysis of Gradial's current marketing. This is a live demo of MH-1's capabilities.

Run your content operations as one system, not twelve fragmented tools

The system gets smarter every cycle. Let's talk about building it for Gradial.

Book a Strategy Call

Month-to-month. Cancel anytime.

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